Sunday, April 21, 2019
Company Analysis and Evaluation Case Study Example | Topics and Well Written Essays - 2250 words
confederation Analysis and Evaluation - Case Study ExampleThe collins nourishments Group is a private order based in Australia with a joint ownership by private investors and commission together with employees forming 52% and 48% of ownership respectively. The companys main business includes retail outlets for food service i.e. KFC in Queensland and sizzler in Australia. Collins Food group in Queensland operates from Brisbane where it operates one hundred and fourteen retail outlets and twenty six Sizzler restaurants in within Australia. The soonest KFC restaurant in Australia was established in 1968 and opened in 1969, while the earliest Sizzler was established in 1984 and opened in 1985. KFC has been growing since its establishment and this can be seen in term of the increased number of retail outlets, more employee, increased profits etc. The company seeks to attain a continuous development in each and every atomic number 18a of its operation as its mission pedagogy descri bes it Establish Collins Foods Group as leading restaurant holding company, which operates premier brands where masses neck to eat and are proud to work. KFC also seeks to better the community in which it operates through its commitment to come in in activities that enhance the community. KFC has a principle that if you take bursting charge of your people they will take care of your customers. If you take care of your customers they will take care of your businessFigure 1 Collins Food Group Pty Limited SWOT AnalysisStrengthsWeaknessesOpportunitiesThreatsStrong capital baseInternal controls for some of our outlets are wantingThe state is focusing on subsidizing hotel industry to boost tourismThe world economic crisis that has catalyzed pompousness and have seen financial industries raised lending rates Strong brandThe company is understaffed meshing marketing will help us to reach out the whole global market and wherefore expanded marketTechnological advancement may introduce new challenges that may affect the popular business processes.Competent top management and subordinate personnelThe regular personnel review skill not be very reliableThere are many upcoming training and management consultant firms from which the company can outsource this servicesBig competitors may shift focus and scour out part of our market positionWide distribution channelsA significant voice of employee turnoverHotel industry expanding providing opportunities to penetrate new marketsThe upcoming retail food service providers are track down experienced employees from our companyEfficient quality control proceduresIn case the financial crisis continues to bite people will continue to cut down on their spending habitsEfficient staff appraisal schemaTrack record in excellent customer care devoid of top management plauditCompetitors in the industry might be reluctant to implement new technologyFigure 2 Balanced scorecard Critical Success Factors (CSFs) AnalysisCritical mast ery Factor CategoriesCritical success factors (CSTs)Measurement of the CSFs apprehension of marketSensitivity to volatile market needNumber of active customersUnderstanding our competitors and their decision makingAttainment of a competitive edge above our competitorsInnovative response to the needs of the customersNumber of new customersConsumer
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